WSGE - Donor Survey Question Title * 1. What is your gender? Female Male Question Title * 2. What is your age? Under 18 18 to 24 25 to 34 35 to 44 45 to 54 55 to 64 65 to 74 75 or older Question Title * 3. How did you first learn about WSGE? Attended an event sponsored by WSGE Heard WSGE while skimming radio channels Saw an advertisement for WSGE Word of mouth Other (please specify) Question Title * 4. How long have you been listening to WSGE? Less than 1 year 1-5 years 5-10 years 10-15 years 15 years or more Question Title * 5. How often do you listen to WSGE... Never Very often ...in your car? ...in your car? Never ...in your car? ...in your car? ...in your car? Very often ...at your office? ...at your office? Never ...at your office? ...at your office? ...at your office? Very often ...in your home? ...in your home? Never ...in your home? ...in your home? ...in your home? Very often ...on the radio? ...on the radio? Never ...on the radio? ...on the radio? ...on the radio? Very often ...streaming online? ...streaming online? Never ...streaming online? ...streaming online? ...streaming online? Very often ...via mobile app? ...via mobile app? Never ...via mobile app? ...via mobile app? ...via mobile app? Very often Comments Question Title * 6. What percentage of your total radio listening do you dedicate to WSGE? Less than 5% 5-25% 25-50% 50-75% 75% or more Question Title * 7. What other radio stations do you listen to? (Check all that apply) WEND, 106.5 – The End WFAE, 90.7 – Charlotte’s NPR News Source WLNK, 107.9 – The Link WLKO, 102.9 – The Lake WXRC, 95.7 – The Ride WNCW, 99.1 or 100.3 – Listener- Powered Radio Other (please specify) Question Title * 8. Which music format(s) first attracted you to WSGE? Americana Gospel Rock, Rhythm & Blues (The Blend) NPR Morning Edition World Cafe Beach/Shag Highway 321 Blues R&B House Party Jazz Other (please specify) Question Title * 9. Which music format(s) do you listen to now on WSGE? Rock, Rhythm & Blues (The Blend) Gospel NPR Morning Edition Beach/Shag World Cafe Americana R&B House Party Highway 321 Blues Jazz Other (please specify) Question Title * 10. What is the most important thing people should know about WSGE? It plays a wide range of music It plays unique music you can’t hear anywhere else It plays the kind of music I really like It’s important to support local radio Other (please specify) Question Title * 11. What are the top three words you think best describe WSGE? (Choose three) Unique Friendly Charming Intellectual High-Quality Trendy Upbeat Diverse Cool Relaxing Strong Nostalgic Question Title * 12. What other comments do you have about WSGE and why you enjoy listening to it? Done